Capturing the essence of adventure
Naming, Brand Identity, and Implementation EIGHT NORTH With hoodies, t-shirts and other designs inspired by owner Jills’ love of flying, the outdoors, cooler climates, and the beauty of nature, Eight North needed a brand identity that was a fresh as the Alaskan breeze and as cool as northern nights. Our creative approach to the brief was founded in the simplicity and beauty of the great outdoors and the endless northern skies. The brand visual and the accompanying assets reinforced the companies independent and pioneering spirit.